Registrations are now open for the International Coffee Tasting 2010, the world coffee tasting competition

The third edition of International Coffee Tasting will be held in Brescia (Italy) on October, 26-27. The  commissions of the International Institute of Coffee Tasters, the scientific and independent association that concentrates exclusively on the sensory analysis of the coffee, will meet in Brescia to evaluate samples of coffees coming from all over the world.

"At its third edition, International Coffee Tasting 2010 will be an excellent barometer to evaluate how things are going in the coffee market – said Mr. Luigi Odello, secretary general of the International Institute of Coffee Tasters and professor of sensory analysis in Italian universities and abroad – In the  last edition of the competition we had the chance to sample 130 different from all around the world". A real international showcase, useful to understand the latest trends.

International Coffee Tasting 2010 accepts coffee in all different styles, from espresso to capsules, from pods to filter coffee. Each company participating to the competition will receive its ranking and the sensory profile of its own product. The mission of the International Coffee Tasting 2010 is not only to award excellence, but also to support coffee roasters in reaching it. "The market is effectively polarizing itself, with peaks of high quality countered by example of poor quality", concluded Mr Odello.

International Coffee Tasting 2010 is open to coffee roasters from all around the world. Coffee roasters can register up until the June 30 (forms available at www.coffeetasters.org). For more information please contact Claudia Ferretti (claudia.ferretti@italiantasters.com, tel. +39 030 397308).

>> Go to the International Coffee Tasting 2010 page

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